Wednesday, March 14, 2012

Manual Pondering…

next years staff is applying, now it is time to start the process of creating manuals to teach them in the ways of the master (you).  Hopefully this will help get the creative juices flowing…

What did you NEED to know for your section:
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  

What did you LEARN along the way that will be helpful to next years staff?
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  

What was the most difficult or stressful part of your section?
  •  


What is the best part of your section?
  •  

If you could do it all over again what would you change?
  •  
  •  
  •  

What would you keep exactly the same?
  •  
  •  
  •  


What was the biggest challenge you had with your section?
  •  


Could this have been avoided?  If so how? 


Anything else?  Please jot some notes on the back…  The manual is an integral part of annual.  This is how next years staff know where to start, what to avoid, and what to strive for…  Hook them up with all that you wish you had known ahead of time… 

Monday, January 23, 2012

snowpocalypse!!!

Time is of the essence...  we have a boat load of work to do, with limited time.

Updates:
  • Deadline #3 - january 18th is moved to the 27th
  • Ad sale deadline is moved from 2/3 to 2/10 (1/4th page each)
  • Proof part 4 due 1/29 (underclass)

Wednesday, January 4, 2012

Ad Prompt

Hello Sir/Madam,

My name is _________ and I am a member of the Shorecrest Yearbook staff.  I wanted to talk with you today about renewing your advertisement in the Shorecrest Annual.  This yearbook is viewed by over 1300 students, plus their family and friends!  It is a great opportunity to promote and market your business!


Friday, December 9, 2011

Friday Dec 9th

Here are our agenda items for today:

  • Proofs are here.  Your pages have already been proof read and detailed info has been given to you regarding each page.  You should consult your proofs to look for the following issues:
  1. color issues
  2. image issues
  3. border/background issues
  4. font/type issues
  5. legibility
  • Story Assignments - everyone will be writing a story for faculty or underclass.  Rough drafts are due on Monday!  Interview today or on Facebook!!!
  • At 10:40 photo J's will be here.  They will have their images uploaded for underclass, performing arts, and clubs.  We will be consulting with them regarding these pics and what we still need.
  • DEADLINES!  We have a couple upcoming deadlines, we are charged $250 per page if we do not have our pages complete and turned in on time!!!
  1. Underclass - Dec. 16
  2. Faculty - Dec. 16 
  3. Fall Sports - TODAY
  4. Organizations - Jan 18th
  5. Performing Arts - Jan 18th
  6. Winter Sports - Jan 18th
***  Stories for the Jan 18th deadlines will be assigned next week.

Wednesday, November 16, 2011

Today you need to sign up to help the 3 sections on deadline.

Tasks that need to be completed for EVERY section:
  • captions for every pic
  • spell checking story/captions
  • aligning images
  • triple checking headshots for every senior
  • names bolded 
  • no missing peeps
  • no ugly stuff!
  • rad pages

Helping Sections Today...

Captions:

The old saying goes, “A picture is worth a thousand words.” However, without a caption, readers may get a thousand different messages from a picture-and all of those messages may be wrong.
  • Strong captions add much-needed depth and clarity to both newspapers and yearbooks.
  • While writing quality captions for every photo is challenging, it is not impossible.
  • The rules for caption writing are simple and easy to remember.
The do’s of caption writing
  • a natural extension of the photo without stating the obvious
  • first three to five words grab attention and link photo and rest of caption
  • lead-in states the obvious in an unobvious way
  • include 5 w’s and H
  • use a variety of adjectives and adverbs
  • consider the action before and during the photos, and reaction to the event
  • use strong, visual, specific nouns
  • use colorful, livley, vital action verbs
  • write in present tense, active voice (unless changing tenses to make logical)
  • keep them factual
  • use a variety of snetence patterns
  • identify all people pictures (up to seven, and then just the main participants)
  • use complete sentences
  • use complete names
  • interview teachers, sponsors, officers, coaches and other sources
  • captions should be at least two sentences long-the first sentence is written in present tense and describes the activity occurring in the photograph and the second sentence is written in past tense and provides background information relating to the photo
  • incorporate adequate detail
The dont’s of caption writing
  • don’t begin with name leads or overuse the same lead pattern
  • don’t begin with label leads
  • don’t state the obvious-well written captions provide information which the reader would not otherwise know without reading the caption
  • avoid excessive use of verbals (-ing words)
  • don’t use “during” as lead
  • don’t use “pictured above,” “shown above,” “seems to,” “attempts to”
  • avoid use of to be verb (is, as, was, were)
  • don’t pad the caption
  • don’t use “gag” or joke captions
  • don’t comment, question or talk to the picture
  • don’t editorialize
Special caption considerations in sports
  • identify both the school’s players and opponents by jersey number and name
  • stating position of player adds depth to the description of the action
  • consider those players which lead up to the action shot
  • tell result of the play or outcome of the game
Special caption considerations for posed group shots
  • begin with name of group
  • identify from left to right, but don’t write that as part of the caption
  • give clear row designation of Front row, Row 2, Row 3, Back row
  • row designations should be set in different typeface or in parenthesis